The Google Marketing Platform and it’s key features: The Google Marketing Platform is a suite of tools and services for advertising and marketing professionals. It provides a unified, end-to-end solution for managing campaigns across various channels, including search, display, video, and mobile. The platform integrates with other Google products, such as Google Analytics and Google…
Category: Digital Marketing
The Benefits of Using Cloud Data Warehouse – Google Big Query
What are the benefits of using a cloud data warehouse? A cloud data warehouse can be a valuable tool for digital marketing. Some of the benefits of using a cloud data warehouse include: Increased scalability: A cloud data warehouse can easily scale up or down to meet the changing needs of your business. This is…
Google Looker (formerly Data) Studio
Google Looker (formerly Data) Studio is a powerful data visualization and reporting tool that allows users to create interactive dashboards and reports using a variety of data sources. It is designed to be easy to use, with a user-friendly interface and a range of customizable templates and widgets. One of the main features of…